Bridgestone South Africa new office construction commences

24 August 2018

Bridgestone South Africa laid their branded brick recently, to mark the construction of its new head offices in Waterfall City, Midrand. The brick-laying ceremony was attended by Bridgestone SA’s CEO Gavin Young and staff, the developer Abland and owners Pod and Tadvest Commercial.

The new headquarters will be ideally situated between Johannesburg and Pretoria within the rising commercial city to accommodate business growth, support collaboration, enhance operations and provide an easily accessible location that is central even for customers.

The new building will occupy 4800 m2 to accommodate a staff complement of more than 200.

“The construction of new offices is in line with our revised strategy. We are not in the property business; therefore, we took the decision to sell our property space in Isando and use that capital to invest in business growth and innovation. We wish to place a stronger focus on what is important to our customers, which is providing the right solutions to address their needs. This capital will help us improve efficiencies and operations within the business,” says Young.

“The employee work space is also very critical in this new office’s construction.  Employees need a space which provides comfort as well as an environment that inspires innovative and creative thinking,” adds Young. “We believe the new office design will enhance staff collaboration and engagement and move away from hierarchical structure to improve productivity.”

Grant Silverman Marketing and Leasing Director at Abland said: “We are honoured that Bridgestone has entrusted Abland to develop their new offices as part of our Waterfall Precinct development, which is set to become one of the largest motor nodes in South Africa.”

The site will be one of the largest motoring cities in Gauteng and home to flagship car brands such as BMW amongst others.  Poised to be the new CBD of Gauteng, Waterfall is rapidly developing into a true lifestyle and blue-chip business destination and it is the growth node of Gauteng. The business precinct is seen as the economic hub of the African continent.

Bridgestone expects to move into the new and modern premises in February 2019 and start trading on the 1st of April.

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